- Description
- Objectives
- Outline
- Materials
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Our Business Communications course gives students a comprehensive review and in-depth analysis of the many roles that communication fills in modern organizational life. We focus on several specific communication roles, processes, and policies that impact organizational practices and that promote desirable outcomes for both individuals and entire organizations. We start with the basic model of and purpose for business communications. We then dive into the principles of effective busines writing – this includes how to understand your audience, the writing process, revising, and presentations. Next, we review the impacts process, culture, leadership, and media has on organizational communications. We conclude by discussing organizational development and communication between organizations.
Prerequisite(s): None
After completing this course, you should be able to:
- Define the fundamentals of effective business communication and the writing process
- Recognize aspects and types of business presentations
- Recall the impact that organizational process and culture has on business communications
- Identify the role of organizational management and international communication
- Describe the importance of group teamwork and proper communication
Business Communications Module 1
Effective Business Communication
- Communication Influences Your Thinking
- Communication Influences How You Learn
- Desired Communication Skills
- Why is it Important to Communicate Well?
- What is Communication?
- Communication in Context
- Your Responsibilities as a Communicator
Business Communications Module 2
Understanding Your Audience
- What is Language?
- Messages
- Mobile Communication
- Principles of Verbal Communication
- Language Can be an Obstacle to Communication
- Emphasis Strategies
- Self-Understanding
- Perception
- Getting to Know Your Audience
- Listening and Reading for Understanding
Business Communications Module 3
Effective Business Writing
- Oral vs. Written Communication
- How is Writing Learned?
- Good Writing
- Style in Written Communication
- Overcoming Barriers to Effective Written Communication
- Writing Preparation
- Research and Investigation
- Ethics, Plagiarism, and Reliable Sources
- Reading and Analyzing
Business Communications Module 4
Writing, Revising, and Presenting
- Organization
- Writing Style
- Making an Argument
- Paraphrase and Summary vs. Plagiarism
- General Revision
- Specific Revision
- Style Revisions
- Evaluating the Work of Others
- Proofreading and Design Evaluation
Business Communications Module 5
Feedback in the Writing Process
- Diverse Forms of Feedback
- Indirect and Direct Feedback
- External and Internal Feedback
- Interviews and Surveys
- Qualitative Research
- Quantitative Research
- Feedback
Business Communications Module 6
Business Writing and Presentations
- Text, E-Mail, Netiquette
- Memos and Letters
- Business Proposals and Reports
- Cover Letter, Resume, and Online Profiles
- Sales Messages
- Before You Choose a Topic
- Finding Resources
- Myths and Realities of Public Speaking
Business Communications Module 7
Verbal and Nonverbal Deliveries
- Principles of Nonverbal Communication
- Types of Nonverbal Communication
- Movement in Your Speech
- Visual Aids
- Rhetorical Situation
- Strategies for Success
- Building a Sample Speech
- Organizing Principles for Your Speech
- Transitions
Business Communications Module 8
Presentations to Inform and Persuade
- Types of Presentations to Inform
- Adapting Your Presentation to Teach
- Diverse Types of Intelligence and Learning Styles
- Creating an Informative Presentation
- What is Persuasion?
- Meeting the Listener’s Basic Needs
- Making an Argument
- Speaking Ethically and Avoiding Fallacies
Business Communications Module 9
Business Presentations and Types of Communication
- Telephone/VoIP Communication
- Meetings
- Celebrations
- Media Interviews
- Viral Messages
- Intrapersonal Communication
- Self-Concept and Dimensions of Self
- Interpersonal Communication
- Conflict in the Work Environment
Business Communications Module 10
Negative News and Crisis Communication
- Delivering a Negative News Message
- Presenting Negative News in Person
- Presenting Negative News in Writing
- Eliciting Negative News
- Crisis Communication Plan
- Press Conferences
Business Communications Module 11
Intercultural and International Business Communication
- Intercultural Communication
- Common Cultural Characteristics
- Divergent Cultural Characteristics
- International Communication and the Global Marketplace
- International Business and Law Enforcement
- Styles of Management
- Virtual Communication Across Cultures
Business Communications Module 12
Group Communication, Teamwork, and Leadership
- What is a Group?
- Organizational Cultures and Communication
- Group Problem Solving
- Business and Professional Meetings
- Teamwork and Leadership
- Family Business
**Outlines are subject to change, as courses and materials are updated.**
Ed4Career is committed to being both environmentally conscious and making it easier for you to study! We’re making your education mobile! All of our textbooks are now provided as eTextbooks. You can access them on your laptop, tablet, or mobile device and can study anytime, anywhere.
The move away from physical books to eTextbooks means you get the latest, most up-to-date version available. This also makes your training more accessible, so you can study anywhere you have your phone or tablet. The best part is that all materials are included in your training cost so there are NO extra fees for books!
Internet Connection
- Broadband or High-Speed - DSL, Cable, and Wireless Connections
*Dial-Up internet connections will result in a diminished online experience. Classroom pages may load slowly and viewing large audio and video files may not be possible.
Hardware Requirements
- Processor - 2GHz Processor or Higher
- Memory - 1 GB RAM Minimum Recommended
PC Software Requirements
- Operating Systems - Windows 7 or higher
- Microsoft Office 2013 or higher. Also, you could use a general Word Processing application to save and open Microsoft Office formats (.doc, .docx, .xls, .xlsx, .ppt, .pptx)
- Internet Browsers - Google Chrome is highly recommended
- Cookies MUST be enabled
- Pop-ups MUST be allowed (Pop-up Blocker disabled)
- The Kindle Reader App or VitalSource Bookshelf App are needed for many of our courses (No special equipment needed. This can be downloaded for FREE onto your computer.)
- PowerPoint Viewer (if you do not have PowerPoint)
- Adobe PDF Reader
- QuickTime, Windows Media Player &/or Real Player
MAC Software Requirements
- Operating Systems - Mac OS x 10 or higher with Windows
- Mac office programs or a Word Processing application to save and open Microsoft Office formats (.doc, .docx, .xls, .xlsx, .ppt, .pptx)
- Internet Browsers- Google Chrome is highly recommended
- Cookies MUST be enabled
- Pop-ups MUST be allowed (Pop-up Blocker disabled)
- The Kindle Reader App or VitalSource Bookshelf App are needed for many of our courses (No special equipment needed. This can be downloaded for FREE onto your computer.)
- PowerPoint Viewer (if you do not have PowerPoint)
- Adobe PDF Reader
- Apple QuickTime Media Player
